View our course and certification offerings:
Acquisition & Lead Generation
Have you been part of the blame game? Sales blames marketing for not better engaging customers and providing them with the best qualified leads. Marketing points the finger at sales for not cultivating the relationship properly and converting that prospect into a customer. Stop the madness!
Join us for 2 days overflowing with tips, tricks, case studies and best practices for not only generating leads but nurturing them and acquiring new customers.
The course will take participants on a journey through understanding lead generation, sales and customer acquisition funnel, and customer lifecycle. It will also help both marketers and sales professionals better understand the impact and role direct marketing has on this process.Topics
Download for full course description
Make sure to disable your pop-up blocker in your browser to download properly
Send to a Friend